If you want to write a Bachelor thesis at the Institute of Marketing and Management, Entrepreneurship Department, or are already writing one, you should know about the assignment of topics, design guidelines, the type of supervision, as well as requirements. Therefore, we have compiled tips and information that should make it easier for you to write your thesis.
To apply for a bachelor thesis at our department, students must have completed a ‘proseminar’ (preferably the “Proseminar in Management”).
If you intend to write a thesis in management or entrepreneurship, take a look at the list of our currently available thesis topics. Read the relevant core literature, if indicated, to find a topic that is of interest to you.
The application window for the bachelor theses for the Spring Semester 2023 is open from Monday, December 19th, 2022 until Friday, February 10th, 2023.
While the topics will only be assigned after the application period has ended, we will inform you within 5 working days of your submission whether you will be able to complete your thesis with our institute or not.
Please Note: Our department usually coaches teamwork only. However, if fewer students apply, topics may be assigned individually instead. If you apply to write a thesis at our institute, be open for both outcomes.
Please note: Your application becomes binding if you are accepted to write your thesis at the IMU-U.
Please Note: If your proposal is not accepted you will get another two weeks’ time to rework your proposal and resend it to your supervisor.
If you wish to meet your supervisor to get a feedback, please contact him or her directly.
The online application form can be found here.
In your application form you will have to upload as a ZIP file:
Each year, the Department of Management oversees about 35-40 bachelor and master theses dealing with management or entrepreneurship matters. Literature studies about scientifically relevant topics, as well as empirical studies, and 'consulting–papers' relevant to practitioners can be composed. The institute proposes a list of topics. In agreement with the department, the treatment of one's own topic is also possible.
We encourage teamwork!
What selection criteria do you have?
Our selection criteria vary from semester to semester depending on the number of applicants, as well as on their individual track-record(s). Generally, we give preference to the students of higher semesters who have completed the courses “Proseminar in Management” and “Strategic Management”.
Do you assign topics on the first come – first serve basis?
No. The exact time of the application is not considered. The assignment of the topics is carried out after the application period ends.
Can I apply for a bachelor thesis at your Department if I have not attended “Proseminar in Management” or “Strategic Management” (yet)?
Yes. We invite students to apply even if they do not have all prerequisites. See also the question on selection criteria.
Can I attend “Proseminar in Management” and/or “Strategic Management” parallel to writing my bachelor thesis?
Yes. However, your chances of getting accepted for writing a bachelor thesis at our department are higher if you have already attended both courses. Also, if you are accepted your chances of succeeding are higher if you have already attended the “Proseminar in Management” and the course “Strategic Management”.
Can I offer my own topic?
Yes. In addition to your regular application (Application form plus uploads) you have to submit a short proposal of two pages where you present your topic, your motivation and at least five relevant literature references (as an orientation: see the description of writing a proposal in the guidelines on top of this site). You may put this short proposal into your ZIP file together with the other demanded attachments and upload it in the application form. Please note that we do not guarantee acceptance of your own topic and generally supervise theses, which lie within our own research interests.